Advertising & Performance

Number #1 Google Ads Management Services

Google Ads should print profit, not reports. We manage Search, Shopping and Performance Max campaigns around one thing: a lower cost-per-acquisition and more qualified leads, week after week.

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Our Approach

1. Account & market audit

We analyse your existing account (or competitors' auction data if you're new), search demand, CPCs and conversion economics before spending a rupee.

2. Campaign architecture

Search, Shopping, Performance Max and remarketing structured by intent and margin — branded vs generic separated, so budget isn't burned on people already looking for you.

3. Conversion-first setup

GA4, enhanced conversions and call tracking configured before launch. If conversions aren't tracked properly, optimisation is guesswork — so we fix measurement first.

4. Weekly optimisation cycles

Search-term pruning, negative keywords, bid and budget reallocation, ad copy testing — every week, documented, tied to CPA and ROAS targets.

What Makes It Performance-Driven

Query-level pruning

We review actual search terms weekly and cut the queries that spend but never convert — most accounts waste 20–30% of budget here.

Value-based bidding

Where your data supports it, we bid on conversion value, not just conversions — so Google finds buyers, not just leads.

Landing page feedback loop

Ads are only half the equation. We flag and help fix the landing page issues capping your conversion rate and Quality Score.

CPA/ROAS targets in writing

Every campaign runs against a number agreed upfront. If we miss it, you know why and what's changing — no vague 'brand awareness' excuses.

Want a free audit of your current Google Ads account? Ask on WhatsApp.

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Reporting & Transparency

Live dashboard

A shared dashboard with spend, conversions, CPA and ROAS updated daily — check it any time, no waiting for month-end.

Weekly summary

A short written update: what we changed, what it did, what's next. No 40-slide decks hiding a bad week.

Monthly strategy call

Thirty minutes to review trends, agree budget moves and plan the next month's tests.

See what management costs on our pricing page, or read how our process works from audit to scale. Pairing ads with social? See Meta ads management.

Frequently Asked Questions

How much should I budget for Google Ads?

It depends on your industry's cost-per-click and your target volume. For most Indian service businesses we recommend starting at ₹30,000–₹50,000/month in ad spend; e-commerce and competitive niches often need more. After a free audit we'll tell you the budget needed to hit your CPA goal — and we'll say so honestly if the math doesn't work.

How soon will I see results?

Search campaigns typically show meaningful data within 2–3 weeks. Proper optimisation — query sculpting, bid adjustments, ad testing — compounds over 60–90 days. We set expectations weekly so you always know whether performance is on track.

Do I own my Google Ads account?

Yes, always. Campaigns are built inside your own ad account with your billing. You keep full access and full history — if we ever part ways, everything stays with you.